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Internet trolls rely on social defaults, the online version of herd mentality


Recently, there's been a fair amount of press coverage discussing how trolls and bots are influencing public opinion, legislation, and even elections in the United States.

As to trolls, we can assume members of the press are not referring to mythical creatures such as the one who lives under a bridge in the story Three Billy Goats Gruff. Jarrett Potts, a senior sales manager at Lenovo, in his LinkedIn post What is the difference between a Troll and an Internet Bot, defines a troll as:

"A person who sows discord on the internet by starting arguments or upsetting people, by posting inflammatory, extraneous, or off-topic messages in an online community (such as a newsgroup, forum, chat room, or blog) with the intent of provoking readers into an emotional reaction."

The trolls currently making news are likely anonymous state-sponsored individuals trying to alter public opinion by blanket posting on social media and/or popular blogs.

SEE: Social Media and Web Usage Policy...(continued)

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